In 2001 I started a website for photographers in Ireland. The main objective of the site is to promote great photography. I believe that by working together we can all improve and benefit. It has grown over the years and now is the place online to find great Irish professional photographers. This growth is because I am continually innovating and looking for more ways of connecting with my audience.

Last August to promote the site I started a simple competition where I wanted to award a Image of the Month Badge. It has since proved very popular and is a great way to connect with couples who plan on getting married – bringing them to the site and promoting as the best site to find your wedding photographer.

Over the year we have innovated the idea to get more coverage from the award. The hashtag, Mobile Interviews, and Instagram are just three of the innovations.

Now I am introducing another innovation – one sure to create an even better relationship with people interested in great wedding photography – From August will ask the people to decide who should win the monthly award. By asking the public to make the decision I think will be more successful connecting with the audience.
Here is a quick video I made this morning to promote this latest innovation: